The Institute for Automotive Business Excellence is the place where automotive service professionals get the best training and information for success. Membership with The Institute opens a roadmap to a more profitable business, happier and more successful employees, and a more balanced life.

Our Knowledge Center is the key resource that ensures success. Get access to hundreds of video courses, webinars, podcasts, business forms, process maps, parts matrix, pay plans, key productivity indexes (KPI’s), and advice from some of the most respected experts in the automotive business world. The Institute's Knowledge Center is available online 24/7, around the world on almost any internet enabled device.

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Courses can be either concept shorts or longer classes with quizes. Concept shorts are 10 to 15 minute long videos designed to teach one success principal. Members of the Institute can replay them as often as they like.

Longer classes with quizes are broken down into 30 minute to 1 hour sections that can be completed as time permits. A quiz is presented at the end of a class to help determine if the training was understood. Each quiz must be passed with a score of 80% or better to move to the next section. Once all sections are completed a certificate is issued online. Members check in often because The Institute's course catalog continues to grow.

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Live Facebook webinars are offered monthly. They feature top industry professionals discussing various topics and answering audience questions. Webinars last approximately 60 minutes and each one is recorded so members of The Institute can review them as often they like.

Business Coaches LAB on Leadership


The Institute for Automotive Business Excellence is proud to introduce, The Leading Edge podcast. As soon as our first episode is available we will announce it on Facebook, make a link on our menu, and embed players on so you won't miss it.

For now, you can listen to Cecil Bullard on Remarkable Results Radio. He and other business professionals discuss leadership on the Business Coaches LAB show.

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The Institute provides highly specialized and personal access to industry experts through the Masters Program Consulting package. Each consultant at The Institute has run very successful and profitable automotive businesses. Many continue to be involved in daily shop operations. If you want to supercharge your profitability and have one-on-one consultation with the best in the business, use the contact form below to request more information.