Posts

Sorted by Tag: sales

  • Auto Shop Reviews: The Good, The Bad, & How to Handle Them

    Friday 03 January 2020

    Consider today’s world of digital marketing, social media, websites, and instant messaging. What do you think customers are looking at most when they find your shop for the first time? While the content and appearance of your site and social channels is important, one of the first places potential customers flock to is the review section. Reviews have become gold, a currency that you can use to boost your image or one that can easily drown you in the debt of scaring off future clients... read more

  • How to be a Great Service Advisor

    Wednesday 28 August 2019

    I often have people ask me about what makes a great service advisor. I have met and trained many a successful service advisor and they come in all shapes and sizes, but they have a few things in common.  Foto Sushi What makes a great service advisor?  As I stated in the last blog that I wrote, confidence in the product, team, pricing, an... read more

  • How to Manage a Sales Team

    Wednesday 21 August 2019

    There are 2 things that you should concern yourself with when it comes to managing sales, people and time. Both of those break down further but I’ll try to explain each piece as best I can and hopefully it’ll all make sense when I’m done. But yeah, when you’re managing a sales team, those are the 2 most important things, and surprisingly it’s not about money... read more

  • Charging Premium Prices

    Wednesday 07 August 2019

    As a shop owner considering charging premium prices, you’ve likely realized that in order to charge a premium price, you need to provide a premium service. But what does premium even mean? How is it defined when there are other shops marketing premium services but all delivering different levels of service? And how do you stand out from the crowd? ... read more

  • Is Confidence Important in Selling?

    Friday 02 August 2019

    I am confident that there are some sales people that can sell products that they don’t believe in but I, for one, am not that guy. I have to have confidence in my product and in my people in order to successfully sell a large percentage of the work. If I do have confidence, well get out of my way because I am going to sell some stuff. Cy... read more

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